Social Capitalism
“In our business strategy we are really about adding value to the communities that we serve. And we are just guided by one simple principle and that is Putting People Over Profits. So as long as everything we do is aligned with that, then I feel we are adding a “Social Capital” to the communities that we are in.”
Matthew Green
President of Integrated Active Living Inc and Owner of FreeStyle Fitness
We invite you to view the above excerpt taken from Cable 14′s “Our City” hosted by Martinus Geleynse who asked me to unpack our concept of “Social Capital.”














